Launched in 1965 by Baxter Finley, a barber from Beverly Hills, Baxter of California (BoC) is the first American line of skin care products dedicated exclusively to the male market. The brands’s novel concept achieved instant popularity in the 60′s and quickly became identified with the most distinguished men of the time. BoC has forged a solid reputation over several decades, based on high quality products designed to satisfy the most discerning of gentlemen. Wax Revolution is the first point of sale of this exclusive brand in Mexico.
We offer products in the following categories of the BoC range:
- Cleansers and moisturizers
- Shaving creams
- Products for before and after shaving
- Lip balms
- Soaps and body wash
- Fragrances
- Scented candles











